Future Trends
Future Trends Analyst, best-selling author and highly sought after business speaker Jack Uldrich has written many books and worked with some of the largest companies in the world. His work as author, consultant and speaker, covers such topics as nanotechnology, biotechnology, robotics, RFID, change management and many others.
The Artist Interviews Project is part of an ongoing series of interviews with artists, photographers, writers, filmmakers and musicians, which examines the relationships, experiences, events and locations that may have contributed to a persons’ creativity. By exploring underlying motivations and inspirations we hope to learn more about the creative process.
I first came in contact with Jack on Twitter and have since studied his work extensively, through his personal blog JumpTheCurve.com, his many books and articles and various other online resources. I recently asked Jack if he’d allow me to interview him for my blog and Jack, being amazingly humble and extremely approachable, considering his vast achievements and status among some of the most intellectual minds in the world, graciously agreed to the interview.
And now it is my great pleasure and honor to share this interview with you.
How or why did you become a futurist?
Uldrich – By accident. In 2003, I wrote a book on nanotechnology (The Next Big Thing is Really Small: How Nanotechnology Will Change the Future of Your Business). As I came to better understand how nanotechnology was going to transform everything from agriculture, computers, education, energy, and health care to manufacturing, pharmaceuticals and transportation, I was called upon by business leaders and organizations to serve as a “futurist” for their companies and industries.
Who or what has been your greatest influence?
Uldrich – Like many futurists, I began my journey by reading Alvin Toffler’s “Future Shock.” More recently, I’d credit Ray Kurzweil and his thinking about “exponential technologies” as having the greatest impact on my thinking.
Can you recommend some resources that beginning futurists might find useful?
Uldrich – On a daily basis, I subscribe to MIT’s Technology Review, KurzweilAI, PhysOrg and SpringWise. All offer excellent overviews of emerging and future-related technologies. On a monthly basis, Wired, Fast Company and the Economist (especially it’s quarterly Technology Review section) are outstanding resources. Beyond that, I’d consider joining various “futurist-related” social networks on LinkedIn, Facebook, Google+, Twitter, etc. I’d also recommend becoming an avid reader of good old fashion books/e-books. Gary Hamel’s book “What Matters Now” and Peter Diamandis’ new book “Abundance” are now on my “to read” list. To avoid the pitfalls of many futurists, I’d also suggest reading Nassim Taleb’s book, “The Black Swan: The Impact of Highly Improbable Events” and Dan Gartner’s book, “Future Babble: Why Expert Predictions Are Next to Worthless and You Can Do Better.”
What do you read for entertainment purposes?
Uldrich – Science fiction. However, so much of today’s science fact reads like science fiction that I spend most of my time reading non-fiction.
What industries are you most well informed about future trends?
Uldrich – Health care, energy, retail and education.
Some analysts believe that we are not in a recession and a recovery will not happen, but rather we are undergoing a new evolution in our economy. What’s your take on this?
Uldrich – We are undergoing more than an evolution—it’s more akin to a revolution. The biggest change is that the rate of change is changing–it’s getting faster! No industry is immune to the changes that information technology; robotics, biotechnology, nanotechnology and artificial intelligence are creating. Unless you’re prepared to constantly learn, unlearn and relearn things, you’re going find yourself unemployed a great deal of your life.
In your book Higher Unlearning, you state that the knowledge we’ve acquired on earth is only 50% of what we’ll learn in the next 7 years, and 25% of what we’ll know in 14. The prospect of this insight is very exciting to me. What do you think the major areas of growth will be? And why?
Uldrich – People tend to think that the field of health care is quite advanced and sophisticated today. It isn’t. In ten years we will look back on many of today’s practices – implantable medical devices, surgery, chemotherapy, etc. — as barbaric.
What future trends do you foresee, that could prevent us (humans) from reaching this potential?
Uldrich – As Mark Twain once said, “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.” I’m convinced that the greatest barrier to change today, is people’s unwillingness to unlearn many of the things they think they know. Without an openness to unlearning, people don’t even think they might need to change in the face of accelerating change.
Which emerging future trends do you project will be the most beneficial to us?
Uldrich – From a health perspective, the revolution in Genomics will help deliver more customized, preventative medicine in the near future. From an educational perspective, I’m most excited by free and open universities such as MITx.
What current trends affect our everyday lives, that you consider to be dying or on their way out, or which we will no longer see within the next 10 to 20 years?
Uldrich – How we produce and transmit energy will undergo fundamental transformations over the next two decades. Cheap, clean, and sustainable energy will be the norm by 2030 (hopefully sooner) and today’s emphasis on nuclear, “clean” coal, oil and natural gas will be obsolete.
In my brief studies of this topic, I’ve found that most futurists (if not all) are optimistic about future trends. Do you have any serious concerns that threaten the future? If so, how can we avoid them?
Uldrich – Yes. As promising as the field of synthetic biology is, in the hands of one evil or deranged individual, it could wreak a devastating amount of damage on society. I’m also concerned with cyber-terrorism. So many critical and life-enhancing services are dependent on a secure communications network. If it is hacked–which is quite possible–the consequences could be catastrophic. The only way to prevent such things is to be open to the possibility that they could happen and then expend the necessary resources to track and monitor such possibilities. In general, however, I share the optimism of most futurists. Universal education, affordable and preventative healthcare, and clean energy will all be feasible future trends.
To learn more about Jack Uldrich and his work as a Global Futurist please visit his website JackUldrich.com or connect with him on Twitter and Facebook.
Artwork Credits: (Artwork was published with permission from the original artists listed below)
- Futuristic City by Brian Hebets – Brian Hebets on Facebook
- Future City by Holli Alvarado – Holli Alvarado’s Website • You can also find Holli Alvarado on IMDB
- Center of Univers by Staszek Marek – Staszek Marek Portfolio
Many thanks to these artists for allowing me to showcase their artwork.